EVOLOK
CATEGORY
Brand creation
Packaging
Product identity
Content
BRIEF
The client asked us to develop a new brand for their range of single-use syringes. Previously sold as a generic medical product, the goal was to build a distinctive identity that communicates precision, trust, and professionalism, transforming the syringes into a recognisable and reliable product line for both clinical and e-commerce markets.
WHAT WE DID
We built EVOLOK from the ground up:
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Created the brand name and logo, featuring a circular form that echoes the natural grip of a syringe.
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Designed packaging with distinct colour-coding for each size, improving clarity and usability.
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Developed a visual identity system that communicates medical accuracy, safety, and quality across all touchpoints.
RESULT
EVOLOK has recently launched as a trusted and clearly defined syringe brand, improving recognition, customer confidence, and sales performance across both clinical and e-commerce markets.
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